Speaking of certain parameters. How about the new readability and spell checking filters out there? Keywords and search term phrases are one thing, but this is something altogether different. It seems search engine providers want a uniform reading and writing parameter. It is said that it makes it easier for these large engines to sort through search preferences. What those preferences may be? IDK. It seems to provide less encouragement for abstract thinking...write in this form of 'read ability' and get a higher rating in the search engines...also, graphic size parameters do apply...
Beginning with the very first pitch, plant seeds of interest. Provide information and education about the need. Then nurture it. Feed it with positive support. Then when it's ripe for the picking, harvest it and make new wine. Which is another whole process too. Don't forget to use a brand new wine skin in the packaging. That's important.
Phrases to Avoid
Fanta is made by Coca Cola. Or at least is was...
Can you feel the love?